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Fred Olsen Cruises
| Formality |
|
| No. of Ships |
4 |
| Rating |
5 stars |
The Fred Olsen slogan is ‘It’s all about the people’ and this line has a very specific appeal to a very specific audience.. A large part of their business is from repeat travellers. This is a family-operated company with a fleet of five ships, all of which have a strongly Scottish ambience. Unlike other larger ships and lines, Fred Olsen says it is proud of the intimate world it offers, where modern-day conveniences sail in harmony with traditional values.
Things to note are that the passenger age here really is somewhat advanced, sixty-plus is the lower end, not the average, and this is not a cruise line for those who want innovation. It does combine the flavour of the heyday of cruising, with the personal attention of a small vessel, and if that sounds like your kind of holiday, nobody does it better than Fred Olsen.
Balmoral has been extensively refitted to serve as a Fred Olsen ship – carrying 1,348 passengers, she is also the biggest ship to sail for them.
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Black Watch, like all the Fred Olsen line, is a very British ship. 90% of passengers will be British and around 50% of any given passenger list will be repeat holidaymakers because there is a very strong loyalty to the Fred Olsen line.
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An ‘older’ ship, built in the 80s and used by a number of lines before Fred Olsen took her over, Boudicca appeals to those who like a classic cruise holiday with formal dining, peace and quiet and good but not adventurous food.
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The Braemar really is an old-school ship, but her open decks and terraces offer a sense of space and tranquillity which, added to the wood and brass detailing, give the sense of travelling in the golden age of cruising.
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